The visual statement, on the other hand, which seeks to express the essence of an idea, and which is based on function, fantasy, and analytic judgment, is likely to be not only unique but meaningful and memorable as well.
(Paul Rand, 1947)
Venture Studio — Momentum
Stakeholder Presentation + Business Plan
Label: MBA Thesis
Format: Final Presentation Deck, Process boards, Marketing strategy.
Area: SF
Year: 2022-2023
Stakeholder Presentation + Business Plan
Label: MBA Thesis
Format: Final Presentation Deck, Process boards, Marketing strategy.
Area: SF
Year: 2022-2023
Developed a successful business venture in just one semester, from ideation to a final pitch to a panel of investors. Our group conducted thorough market research, with almost 30 interviews and surveys from over 300 people across the Bay Area; created a product with multiple revenue models; analyzed our market fit; and presented our product to a panel of investors who are excited to take it to the next level. Overall, this project has prepared me to confidently create a strong business plan and hone my skills in product management, marketing strategies, business development, and effective collaboration.