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The visual statement, on the other hand, which seeks to express the essence of an idea, and which is based on function, fantasy, and analytic judgment, is likely to be not only unique but meaningful and memorable as well.
(Paul Rand, 1947)
The visual statement, on the other hand, which seeks to express the essence of an idea, and which is based on function, fantasy, and analytic judgment, is likely to be not only unique but meaningful and memorable as well.
(Paul Rand, 1947)
Innovation Studio
Semester-long studio process
Label: California College of the Arts — dMBA
Format: Presentation, Process Deck
Area: SF
Released: 2021
Genre: Print, Digital
Semester-long studio process
Label: California College of the Arts — dMBA
Format: Presentation, Process Deck
Area: SF
Released: 2021
Genre: Print, Digital
Through market research and competitive analysis, produced an socially-innovative product that connected neglected and marginalized communities through the Internet.
